CPCU CPCU 550Maximizing Value with Data and Technology
Overview
CPCU 550 introduces data and technology as a competitive tool: the data analytics lifecycle (define the problem, collect/clean data, analyze, communicate, deploy, monitor), the descriptive/predictive/prescriptive analytics continuum, big data sources including telematics, IoT sensors, and unstructured text/image data, an accessible introduction to machine learning (supervised vs. unsupervised, classification vs. regression, overfitting/underfitting), model evaluation metrics, and the ethical and privacy issues in using data and AI across underwriting, claims, and marketing.
- Duration
- 2 hours
- Questions
- 85 multiple-choice (a handful may be unscored pretest items)
- Style
- Computer-based, 4 answer choices, scenario-based stems
- Credit
- One of the CPCU program's course requirements
- Passing
- Scaled score; approximately 60/100 is the pass threshold set by The Institutes
Syllabus map
Key formulas
Confusion-matrix metrics for a binary classifier:
Lift: how much better a model identifies positives than a random selection of the same size: .
Overfitting intuition: as model complexity rises, in-sample error keeps falling but out-of-sample (holdout) error eventually rises — the gap between the two is the overfitting signal.
Bias-variance framing (conceptual): ; simple models are high-bias/low-variance, complex models are low-bias/high-variance.
Study strategy
Learn the stages of the analytics lifecycle in order — sequencing questions are common.
Be able to classify a described technique (regression, decision tree, clustering) as supervised or unsupervised and as classification or regression.
Memorize the confusion-matrix metrics (accuracy, precision, recall) and be ready to compute one from given TP/FP/TN/FN counts.
Understand overfitting conceptually: a model that fits training data almost perfectly but performs poorly on new data.
Review telematics and IoT examples (usage-based auto insurance, connected home sensors, wearables) and how each changes underwriting or claims.
Know the core data-ethics concerns: proxy discrimination, explainability, consent, and data security/privacy regulation.
Common traps
Confusing supervised learning (labeled outcome, e.g., predicting claim cost) with unsupervised learning (no labeled outcome, e.g., customer segmentation/clustering).
Treating a high in-sample accuracy as proof a model will generalize well — ignoring holdout/out-of-sample validation.
Mixing up precision (of predicted positives, how many are correct) and recall (of actual positives, how many were found).
Assuming more data automatically means better decisions without addressing data quality and governance.
Overlooking that a facially neutral variable correlated with a protected class can still create proxy discrimination.